Shades of India Unveils the BAIYU Collection

BAIYU Collection

BAIYU Collection

What’s better than a nice rainy day spent with friends, reminiscing old times over coffee? Shades and white –Baiyu celebrates this spirit as it introduces #SOIfriends through its monsoon launch. The Baiyu collection is an ode to the rainy season in Japan known as baiyu, which literally transforms to ‘plum rain’, because it coincides with the season of plums ripening.

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Calvin Klein Celebrates The Original Sexy

Calvin Klein Underwear

Calvin Klein Underwear

Calvin Klein, Inc., recently released the women’s Fall 2015 Calvin Klein Underwear global advertising campaign, featuring models Kendall Jenner, Joan Smalls, Isabeli Fontana and Edita Vilkeviciute.

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Dainty yet Bold – Jyoti Sachdev Iyer

Jyoti Sachdev Iyer’s collection

Jyoti Sachdev Iyer’s collection

Jyoti Sachdev Iyer’s designs exude fantasy, sophistication and unadulterated femininity for the woman of today. Her dainty yet bold designs define today’s woman. She is a superwoman, who looks after her kids, shapes her career, celebrates life and spreads joy in every life that she touches.

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Creatively, Sensually and Visually Satisfying

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Veteran fashion designer and my favourite, Rajesh Pratap Singh commenced the Amazon India Fashion Week, Autumn/Winter 2015 on a rather unpredictable yet jaw-dropping note.
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The Magic of Shibori

109°F Fusion Beats- Shibori Collection

109°F Fusion Beats- Shibori Collection

With temperature soaring high, a simple yet classy outfit that keeps the heat at bay, is something that we are always on a hunt for! 109°F, the women retail apparel brand’s Shibori Collection from their Spring/Summer’15 line, is a perfect pick for this season.

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